Zune: Brown and lumpy vs. Sleek and sexy


Well, sale of the Zune has already begun by some stores according to one or two blog sites. I sincerely wish Microsoft the best. They will need to spend a ton of money to make this device into a competitve product to the ipod. However, it's clear that the synergies of the Zune team is struggling on all fronts with this declared war on the ipod. Brown, who chose that color ? Thick, who modeled the product in CAD ? Now, thick and brown sounds like something Borat would comment on.
Anyhow, paying music companies for hardware "profits"? Transferring music between devices and a points system? This is all contrary to the Apple philosophy of simplicity, innovation, appeal, and business sense. Someone said uphill battle. I really do feel a little bad for MS. Well, maybe very bad for the coming holiday season. Disposable income or not. To choose whether to spend $300 on a brown brick or the mass popular ipod+itunes is a bit like the Ford and Toyota comparison, there is none.
Getting into the hardware business is a very risky one. You really cannot afford a small mistake. Small mistakes blow up into massive implosion at the factory and the retailers. Of course getting stuck with a hunkojunk car is a far cry from a music device. Nevertheless it's no small change if you think millions will buy and you sell 30,000, perhaps more or perhaps less. But with manufacturing and product development costs ... But maybe they can make these brown bricks for $20 or less in the 3rd world and then it wouldn't matter how little was sold or how many were made, not.
If the sale of a competitive product to the ipod were to be a resounding "success" it would mean literally pulling a rabbit out of Borat's anoos... Meaning what we've seen so far are fakes, the real Zune is just as slim and cool as the Nano. Comes in colors other than brown. Dosen't do wireless but simply manages, organizes and plays music and videos with greater quality and fidelity than any ipod ever invented. Plus! the software ecosystem rivals iTunes in ways no current iTunes user had imagined leading them to abandon that island of music and video nirvana for more heavenly hills and pastures of music and video bliss in Seattle. Hello....anyone listening...Hello Seattle....Oh, Starbucks anyone...





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